Technology
WSC Sports Unveils AI-Powered Solutions for Enhanced Fan Engagement
- WSC Sports introduced three AI-driven solutions—Around The Game, In-App Stories, and Discovery Network—to enhance user engagement through personalized content formats and viewing channels.
- These solutions aim to streamline content curation, automate vertical video experiences, and expand content exposure on third-party platforms to boost monetization and fan engagement.
WSC Sports, an artificial intelligence (AI) sports technology firm, unveiled three solutions designed to increase user engagement through personalized content formats and viewing channels.
WSC Sports’ Around The Game product expands WSC Sports’ AI capabilities across in-game content by indexing and automating every element of play including fan reactions, player arrivals, sponsor logos, interviews, press conferences and studio shows.
Around The Game claims it provides clients with all of the assets needed for game content curation in one centralised platform, making storyline research straightforward, while automatically curating fan content and automatically curating fan videos and posts.
In-App Stories product enables customers to introduce vertical video experiences within owned and operated digital platforms that their fans can engage with similarly to popular social media channels, according to the company. Organisations will be able to automate content production for such features as stories, vertical swipeable video feeds, polls and quizzes according to specifications set forth by them.
While, WSC Sports reported that Discovery Network product increases rights holders’ content exposure by reaching fans on pre-agreed third-party sports properties to further monetization opportunities and monetisation potential. WSC Sports stated this product provides rights holders full control to manage content distribution, generate exposure, drive traffic, and maximise monetisation opportunities.
Daniel Shichman, CEO and co-founder of WSC Sports: “We see a future where sports fans get only the content they want – content that is of personal interest to them, content that our technology helps them discover, and content that will deepen relationships between fans and sports entities on a one-to-one level. With the launch of three new solutions, the inspiration for our new tagline, ‘Fuel the Fandom,’ we are transitioning to a full AI content solution, helping our clients provide the best personalised content experience to sports fans across all platforms while generating new revenue streams.”