Top 10 Mobile Brands in the World

Nowadays mobiles are launching very speedily. In today’s world, everyone is operating a smartphone. Mobile phones have come a long way due to which the industry is growing gradually. This is the biggest achievement in the mobile industry. This growth in the mobile industry has been a savior for many entrepreneurs. With the hike in the sales of mobile phones, competition among mobile brands is also on the rise. Everybody wants a smartphone with the best features at the best rates, and people get confused because there are so many brands in the market. There is a lot of competition going on in the world now.

From only a handful of manufacturers, the mobile phone industry has now become saturated with new players entering the market regularly, offering newer and more unique solutions to customers. Although this has elevated the production of phones, it also raises the competition, which then floods the market with so many options. For consumers, this becomes a plight as they have no idea how to navigate the market. Let’s move forward, discussing the top 10 mobile brands in the world.

Discover the Top Mobile Brands in the world

1. Samsung

Samsung has been at the forefront of smartphone development since the last decade, constantly pushing what is possible. From developing the world’s best smartphone cameras, to designing beautiful looking phones, Samsung seems to capture it all. In Q1 of 2023, Samsung had a 26.1 market share, and this just goes to show you how well the company has been performing.

Apart from the powerful hardware that goes into making a Samsung smartphone, the company is also known for its unique software solutions and incredibly user friendly interface and the best in class in displays, to the point where Samsung was the official supplier for Apple’s iPhone displays for a while.

Currently, the Samsung S23 Ultra is the most premium mobile phone that Samsung has to offer. With a beautifully dense 6.8 AMOLED display running at 120Hz, the phone also houses a powerful Sanpdragon 8 Gen 2 CPU and offers 256GB,512GB and 1TB of inbuilt storage which is more than you will ever need. The Samsung Galaxy S23 Ultra also has a 200MP camera and can capture stunning photos in low light.

Other popular models of Samsung include the S23 and S23+, Galaxy Z Fold4 and Z Flip4, and the more budget friendly Samsung Galaxy A54, Galaxy A34 and Galaxy M14.

Samsung S23 Ultra. Picture Credit: Samsung

2. Apple

Apple is a company that needs no introduction. Apple has always been known for its premium products and this holds true in the case of the iPhone as well. Over the last few years, while the design of the iPhone hasn’t changed all that much, the user experience has improved tenfold. From making incredibly powerful phones which have brilliant cameras, to redefining the user experience and UI over and over again, Apple’s iPhone are some of the most intuitive and easy to use phones in the market. Their clutter free and responsive UI makes for an immersive experience and their phones are built to last, with several people still using iPhone from several years ago without running into any performance issues.

Apple has been developing other products to improve the whole Apple3 environment experience. Products like the Apple Watch monitor your health very accurately while also being a source of multi-media entertainment in itself, and the Airpods provide some of the best-in-class audio. Their seamless integration with the Macbooks and iMacs also further improve user experiences which is what makes such a highly sought after brand.

With the iPhone 14, Apple reclaimed its place as market leader at the end of Q2 2023 with a 30% global market share. The new iPhone product line introduced iPhone 14, 14 Plus, 14 Pro and 14 Pro Max, with each variant offering a little something extra, such as more processing power or better cameras. Along with iPhone 14, Apple also launched the new Apple Watch and Apple Watch Ultra.

Apple iPhone 14 Pro Max. Picture Credit: Apple

3. Xiaomi

Xiamoi quickly rose to fame by entering an oversaturated market and competed at a price point when flagship retailers were only looking to sell the next most expensive phone. Xiaomi is the third-leading smartphone brand in the world, with a market share of around 12%. The company is known for its affordable smartphones, which offer great value for money. Xiaomi also has a strong online presence, which helps it compete with the bigger brands, especially in the South-East Asian Sub-continent.

Xiaomi has also been giving bigger name brands such as Apple and Samsung a run for their money. With their cleverly priced phones and ability to deliver quality phones without sacrificing key factors such as performance and battery, Xiaomi is definitely a company to look out for. Recently, they have also been taking the fight to the bigger companies head on by launching their own brand of flagship smartphones. The Xiaomi 12 Ultra is the most powerful Xiaomi has to offer, with specs competing against Samsung’s S23 Ultra. The 12 Ultra boasts a powerful Qualcomm Snapdragon 8+ Gen 1 processor, which is the most powerful mobile processor on the market. It also has a 6.73-inch AMOLED display with a 120Hz refresh rate, a triple-lens rear camera system with a 50MP main sensor, and a 4800mAh battery with 120W fast charging support.

Apart from the Xiaomi 12 Ultra, the Xiaomi 12 Pro, Xiaomi 12, Note 11 and Poco X3 Pro are some of its more popular models.

Xiaomi 12 Ultra. Picture Credit: Xiaomi

4. Oppo

Oppo is the fourth-leading smartphone brand in the world, with a global market share of 5.63%. The company is known for its stylish and well-designed smartphones. Oppo also has a strong marketing presence, which helps it to build brand awareness. Apart from producing well designed smartphones, Oppo has also been partnering with celebrities and sportsmen to further increase its brand presence and this strategy has paid off, especially in the Indian market.

Furthermore, Oppo also makes very affordable phones, without sacrificing too much in terms of performance or overall build quality. Oppo smartphones are generally priced competitively, which makes them more affordable for a wider range of consumers. This has helped the company to expand its market share and become one of the leading smartphone brands in the world.

Currently, the Oppo Find X5 Pro is the flagship model that is taking the fight to some of the bigger name brands such as Apple and Samsung. Released in February 2023, the Find X5 Pro starts at a steep $1099. However, it more than easily justifies the price tag with its powerful list of specifications. It has a powerful Snapdragon 8 Gen 1 processor, a 6.7-inch AMOLED display with a 120Hz refresh rate, and a triple-camera system on the back, with a 50MP main sensor, a 50MP ultrawide sensor, and a 13MP telephoto sensor. It also has a 5000mAh battery and supports 80W fast charging.

Some of the other popular models that Oppo offers include- Oppo Ren 8 Pro 5G, Oppo F21 Pro 5G, Oppo A78 5G, Oppo A57.

Oppo Find X5 Pro. Picture Credit: Oppo

5. Vivo

Vivo is the fifth-leading smartphone brand in the world, with a global market share of 5%. The company is known for its high-quality smartphones at affordable prices. Vivo also has a strong online presence, which helps it to reach a wider audience. The Chinese smartphone brand has been growing in popularity in recent years. The company has a strong focus on design and innovation, and its products are known for their sleek looks and powerful features. Vivo also offers a wide range of smartphones to suit different budgets and needs, which has helped it to appeal to a large number of users and also penetrate the overly saturated global smartphone market.

Currently, Vivo’s top of the line, flagship phone of 2023 is the Vivo X80 Pro. It was launched in March and is priced at $1,199. With a powerful Snapdragon 8 Gen 1 processor, a 6.78-inch AMOLED display with a 120Hz refresh rate, and a quad-camera system on the back, with a 50MP main sensor, a 48MP ultrawide sensor, a 12MP portrait sensor, and an 8MP periscope telephoto sensor, the X80 Pro is an amazing phone to use. It also has a 4,500mAh battery and supports 80W fast charging which means you can easily get a day’s charge in under 40 minutes. In today’s fast paced environment, you also need a phone that charges fast and can keep up, and the Vivo X80 Pro delivers perfectly in almost every field.

The Vivo X80, X70 Pro, V23 5G and V75 5G are some of the other top selling Vivo smartphones of 2023. They all cater to different target markets by offering phones priced strategically for every income level. Apart from the conscious pricing,  Vivo also offers bang for the buck by making sure their smartphones have all the latest features and that their customers aren’t buying obsolete phones even at a lesser price range.

Vivo X80 Pro. Picture Credit: Vivo

6. Huawei

Huawei is the sixth-leading smartphone brand in the world, with a global market share sitting just slightly over 4%. The company is known for its high-end smartphones with powerful specifications. Huawei also has a strong research and development team, which helps it to stay ahead of the competition. Huawei is also the largest telecommunications equipment manufacturer in the world, and it also produces smartphones, tablets, laptops, and other consumer electronics.

Huawei is a very popular smartphone brand known for their high quality and performance. Huawei uses high-end components in its phones, and it also invests heavily in research and development. This results in phones that are powerful, reliable, and have long battery life. Huawei also makes affordable phones because they believe that everyone should have access to a smartphone in today’s day and age. The way Huawei keeps its costs down without affecting its profit margins is by manufacturing its own components and by selling its phones directly to consumers. This allows Huawei to offer high-quality phones at a fraction of the cost of some of its competitors.

Huawei phones are also known for their excellent cameras, long battery life, and fast performance. They also come with a variety of pre-installed apps and services, which can be helpful for users who want a phone that is ready to use right out of the box but might be seen as bloatware by a few consumers. Huawei phones are available in a wide range of markets. Huawei has a strong presence in Asia, Europe, and Africa, and it is also starting to gain popularity in North America.

Huawei’s current flagship model is the Huawei Mate 50 Pro. With top-of-the-line specs such as a 6.76” OLED display and 120 Hz refresh rate, the Mate 50 offers beautifully rendered images and a visual experience like no other. It also has a Snapdragon 8 Gen 1 processor, while although not the most powerful chip on the market, gets the job done without sacrificing performance. The Mate 50 also comes equipped with 12GB of RAM and half a TB of internal storage! This coupled with its enormous 4,500 mAh battery and 66W fast charger included in the box makes the phone nothing short of incredibly.

Huawei Mate 50 Pro. Picture Credit: Huawei

7. Realme

Realme is the seventh-leading smartphone brand in the world, with a market share of about 3.51%. Having started in 2018, Realme quickly rose to fame giving bigger name brands such as Samsung, Apple, Lenovo a run for their money. The company is known for its affordable smartphones with great features. Realme also has a strong online presence, which helps it to reach a wider audience.

Realme’s call to fame has been primarily through their well-priced smartphones that have helped the company get its foot in the door in various international markets. While a lot  of companies have competed on the specification sheet, Realme kept its focus mainly on the price point, making sure customers are able to afford smartphones. This does not mean that they skimp out on specifications to provide a less than average experience. Realme’s phone also compete with the other smartphones on the specification sheet as well, offering amazing components that do not affect performance.

The Realme GT 2 Pro is Realme’s answer to the flagship phone segment. Launched in 2022, the Realme GT 2 Pro houses the Snapdragon 8 Gen 1 processor. It also has up to 12GB of RAM and 512GB of storage. This combination of hardware makes the Realme GT 2 Pro a very capable smartphone for gaming, multitasking, and other demanding tasks.

The Realme GT 2 Pro has a triple-camera system on the back, consisting of a 50MP main sensor, a 50MP ultrawide sensor, and a 2MP macro sensor. The cameras can take stunning photos in a variety of conditions. The Realme GT 2 Pro also has a 16MP front-facing camera for taking selfies and video calls.

The Realme GT 2 Pro has a 6.7-inch AMOLED display with a 120Hz refresh rate. The display is very bright and clear, and it provides an immersive viewing experience. The Realme GT 2 Pro also has a large 5000mAh battery that supports 65W fast charging. This means that you can quickly charge the phone up to 100% in just a few minutes.

Realme GT 2 Pro. Picture Credit: Realme

8. Google

Google phones, also known as Pixel phones, are a line of smartphones developed and marketed by Google. The Pixel series was first introduced in 2016, and since then, it has gained popularity for its integration of pure Android software with powerful hardware and innovative features. Google phones aim to provide users with a seamless and optimized Android experience while showcasing Google’s expertise in software and artificial intelligence.

Designed specifically for the Pixel Fold, the Google Tensor G2 chipset delivers a significant boost in performance and security, ensuring a seamless user experience with smooth multitasking and video streaming capabilities. With the power of Google AI integrated into the Pixel Fold, the possibilities are expanded.

Pixel Fold, Picture Credit: Google

9. Motorola

Motorola is the ninth-leading smartphone brand in the world, with a market share of 2.12%. long history of innovation and its commitment to providing high-quality products at an affordable price. The company was founded in 1928 and has been a leader in the telecommunications industry ever since. Motorola was one of the first companies to develop a mobile phone, and it continues to be a major player in the smartphone market today.

Motorola smartphones are known for their durability, long battery life, and easy-to-use interface. The company also offers a wide range of features and options to choose from, so there is a Motorola smartphone to suit every need. Whether you are looking for a basic phone for everyday use or a high-end device for gaming and multimedia, Motorola has a smartphone that is right for you.

In addition to its high-quality products, Motorola is also known for its excellent customer service. The company offers a variety of support options, including online chat, phone support, and email support. Motorola is committed to providing its customers with the best possible experience, and this commitment is one of the reasons why the company is a top choice for smartphone buyers.

Currently, the Motorola Edge 30 Ultra is the best smartphone that Motorola has to offer. Housing a powerful Snapdragon 8+ Gen 1 processor, a large 6.7-inch OLED display with a 144Hz refresh rate, and a triple-lens rear camera system with a 200MP main sensor the Motorola Edge 30 Ultra is a premium smartphone that would fit everyone’s needs. It also has a long-lasting 5000mAh battery and supports 125W fast charging which can provide a day’s charge in less than 40 minutes.

Motorola Edge 30 Ultra. Picture Credit: Motorola

10. OnePlus

OnePlus is the tenth-leading smartphone brand in the world, with a market share of around 1.2%. Started in 2013 with the tagline, Never Settle, OnePlus phones were dubbed as the smartphone killer. They made a name for themselves by directly competing with brands such as Apple and Samsung and producing phones that competed with the flagship phones of those brands for only a fraction of their cost. OnePlus made it possible to have a $200-$400 smartphone that could compete with a $1000 smartphone, thus, ushering in a new age of smartphones.

Their phones are also known for their incredible build quality and their custom OS made it possible  for their phones to run smoothly for several years without regular updates or even the need to get it serviced. All this was also happening around the time when Apple made a public announcement where they said they were responsible for making their older phones obsolete through software updates.

While over the recent years, OnePlus has been competing at higher price segments, it has also made sure to up the overall quality of their phones too. Their current top-of-the-line smartphone is the OnePlus 11 Pro 5g which has a 6.7-inch Fluid AMOLED display with a 120Hz refresh rate and a resolution of 1440 x 3216 pixels. The OnePlus 11 Pro 5g also has a Qualcomm Snapdragon 8 Gen 2 which is currently the best chip in the market. With a 5000 mAh batter, and a 100W fast charger, along with the blazing fast 3.2 octa core processor, the 11 Pro 5g is definitely one of the best phones on the market currently.

OnePlus 11Pro 5g. Picture Credit: Engadget

Conclusion

These are the current top 10 smartphone brands in the world in 2023. With a knack for innovation and design, these companies stand out, consistently delivering on quality. This list should help you get a better understanding of the current players in the smartphone industry, and help you make a better purchase decision. If you’re looking to buy a new phone in 2023, this list has got you covered.