H&M Beauty Launches Vegan & Natural Nailpolish

H&M’s spring campaign does just that; it inspires you to dress according to your fingertips with a set of 30 new and bright nail polish shades to build your outfit around.

The campaign “My nails. My style.” is about helping you defrost and bloom into a new beauty routine and features bright shades with a brand-new bottle design. The polish is a high-gloss, plant-based nail polish with a formula of 75% natural origin. Easy to apply with a wide brush for a perfect first coat — a feel-good nail polish that styles perfectly with you.

All polishes will be available both online and in-store starting February 2023

THE COLLECTION

No Need for a nail salon—we’ve got everything one needs to create the perfect mani/pedi at home.

VEGAN & NATURAL NAIL POLISH

Natural and Vegan nail polish in a gorgeous array of inspiring colours. Application is quick and easy – one coat of the high-gloss formula provides a rich, flawless finish. 10 ml.

How to use: Apply one coat on top of your nail polish and reapply as needed to revive the shine.

VEGAN & NATURAL TOP COAT

A natural and Vegan top coat that’s specially formulated to pair with Vegan & Natural Nail Polish. Instantly adds glossy lustre and hardwearing protection. 10 ml.

How to use: Apply on top of a base coat and finish with the Vegan & Natural Top Coat for extra protection and shine.

Source: H&M