Finance
Fashion Collab for a Cause: American Express Backs NYFW MONSE-City Harvest Partnership
American Express is bringing its support to back fashion with a cause: as part of New York Fashion Week, MONSE presents its Resort/Spring 2023 Collection in partnership with City Harvest. American Express Platinum Card is one of the two lead sponsors with Genesis Motor America at The Battery, a public green space in downtown Manhattan, NY.
All ticket proceeds from the NYFW runway event will be donated by MONSE to City Harvest, which aims to enrich and contribute to the health and wellness of New York City residents through the education of and access to readily available nutritious foods.
“We are immensely excited to host this event benefiting City Harvest. We are so inspired by the work they did during the pandemic and beyond and have been wanting to partner with them ever since,” said Laura Kim and Fernando Garcia. “We’re so honored to showcase the new collection at The Battery where their objectives align with ours and City Harvest’s – it truly is a celebration of community.”
Garcia adds: “By supporting our message, American Express is helping us communicate that we can all be a little more responsible and caring about the world we live in.”
For American Express, it is an honor to put its powerful backing behind City Harvest and a 30-year relationship between the two organizations while highlighting the excitement of NYFW and the immense talent behind the MONSE brand. “We believe the combination of front-row access to New York Fashion Week and making a positive impact on the local community is just the kind of unique experience our customers seek from us,” said Bess Spaeth, Senior Vice President, Premium Products & Services.
To celebrate this partnership of fashion and philanthropy, MONSE created two limited-edition products inspired by the imperfect vegetables City Harvest will save from farmers and food vendors, and, in turn, share with the community. MONSE’s Laura Kim and Fernando Garcia designed an “Ugly Turnip” sweater and a complementary Amex Platinum-exclusive, soft cotton T-shirt.
Source: American Express