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Elon Musk Addresses Cybertruck Production Challenges, Sets Delivery Date
Highlights
- Elon Musk of Tesla outlines challenges in Cybertruck production scaling, sets delivery date for Nov 30.
- Tesla, known for EVs, enters the lucrative U.S. pickup truck market with the Cybertruck.
- Cybertruck competes with Rivian’s R1T, Ford’s F-150 Lightning, and GM’s Chevrolet Silverado EV.
- Musk advises cautious optimism, citing production and profitability challenges.
- Tesla initially aims to produce 125,000 Cybertrucks yearly, potentially scaling to 250,000 by 2025.
- Over 1 million reservations received, requiring a small deposit.
- Pricing details to be revealed at a Texas factory event on Nov 30.
- Initial pricing target of <$40,000 adjusted due to increased battery material costs.
- Rivian’s R1T starts at $73,000; F-150 Lightning at around $50,000.
- EV demand faces headwinds from rising interest rates; Tesla cuts prices to expand user base and leverage future self-driving software.
In an update, Tesla’s CEO Elon Musk highlighted potential hurdles in scaling up production for the eagerly anticipated Cybertruck. He also announced that deliveries will commence on November 30.
Tesla, renowned for its electric sedans and SUVs, has been notably absent from the highly lucrative and popular pickup truck market in the U.S.
The Cybertruck is set to compete with electric pickups like Rivian’s R1T, Ford’s F-150 Lightning, and General Motors’ Chevrolet Silverado EV.
Musk cautioned against overly optimistic expectations for the Cybertruck, acknowledging significant challenges in ramping up production while ensuring profitability.
The company initially stated its capacity to manufacture over 125,000 Cybertrucks annually, with a potential increase to 250,000 by 2025.
Over a million individuals have made reservations for the truck, involving a small deposit.
Analysts, however, remain cautious about immediate sales figures.
Tesla plans to reveal the pricing details for the Cybertruck at an event in its Texas factory on November 30.
Originally slated to be priced under $40,000 in 2019, adjustments in battery material costs have led to revised pricing. Rivian’s R1T starts at $73,000, while the F-150 Lightning begins around $50,000.
Over the past year, electric vehicle demand has faced headwinds due to rising interest rates affecting financing costs. In response, Tesla has strategically reduced prices, aiming to expand its customer base and leverage its forthcoming self-driving software’s potential for higher margins.